A few weeks ago my
Marketing class went on a field trip to see the newest release from Marvel
Studios. Since it was the second time I saw it in theaters, I was watching for
parts I did not notice the first time around and marketing aspects I read about
online. I could talk about why I liked Winter Soldier, but I think I need to
give some background on the franchise to show why it was a step up from the
last movie. Thus, it’s time to talk about why Captain America: The First
Avenger is the moving picture that cemented Marvel Studio’s push for an
integrated cinematic universe.
